The Trademark Company Review & Alternative – Legit Or Scam?

This is an in-depth The Trademark Company review that covers everything you need to know about this trademark firm. 

In this article, we’ll examine their services, pricing, customer satisfaction, best alternative, and more to determine if they are the right fit for your trademark needs. 

Without further ado, let’s dive in.

What is The Trademark Company and Is it Legit?

The Trademark Company assists individuals and companies with registering and safeguarding their trademarks. They offer a variety of services, including registration, trademark searches, monitoring, and enforcement, to ensure that no one uses your trademark without your permission. 

You may be wondering about their legitimacy, but we assure you that they are a legit company. However, they only provide the services that they promise, such as helping you send your trademark application to the USPTO, which you can do for free by yourself. That’s basically all they do.

As for whether they outperform other trademark firms, the answer is NO. If you require successful trademark registration, guidance, and support, then The Trademark Company may not be the best option. 

It’s also worth noting that some customers have complained about The Trademark Company’s customer support being slow or unresponsive. 

For example, take a look at this review of The Trademark Company by Larry:

Here is another one:

Additionally, some people have claimed that their trademark searches were not as thorough as they had hoped. 

Furthermore, it’s important to know that The Trademark Company does not offer legal services, protection, or guidance. They do not have a legal team available to help you in case of a legal dispute. This is stated in the disclaimer on their website:

Consistent with the scrivener rule, at no time do we review your answers for legal sufficiency, draw legal conclusions, provide legal advice, opinions or recommendations about your legal rights, remedies, defenses, options, selection of forms, or strategies, or apply the law to the facts of your particular situation. The Trademark Company is not a law firm and may not perform services performed by an attorney. The Trademark Company, its services, and its forms or templates are not a substitute for the advice or services of an attorney.”

So, what does this mean for you? If you find yourself in a legal dispute related to your trademark (which is likely), you may be left to handle the situation on your own. 

Since legal cases are serious, you may end up having to hire an attorney, which can be incredibly expensive. 

However, this is not the case with Trademark Factory. We have a team of attorneys who will assist you in navigating the trademark registration process and provide you with all the necessary legal support along the way. Click here to request a free call with one of our advisors.

How Does The Trademark Company Works?

At The Trademark Company, they have laid out three super easy steps to start your trademark registration. Here they are:

  • Describe your trademark
  • Choose an appropriate plan.
  • Processing of the application begins

1. Describe your Trademark

If you’re thinking about registering your brand with The Trademark Company, here’s what you need to do first. 

You should inform them about your mark, which could be a memorable phrase, a striking design, a unique color or shape, a great logo, or even just your company name. 

However, make sure to describe it clearly so that The Trademark Company understands what they’re working on. If there are any apparent issues with the trademark you select, they will notify you.

2. Choose an Appropriate Plan

After introducing your trademark to The Trademark Company, it’s time to select a plan that suits your needs. Like most trademarking companies, they offer several different options for you. 

Each plan includes its unique benefits to assist you in registering and safeguarding your trademark for the long term. 

It’s essential to remember that the plan you choose will determine the level of service you receive from them. They understand that everyone’s budget is different, so they offer less expensive options if you’re on a tight budget.

3. Processing of the Application Begins

This stage is where they start processing your trademark registration based on the information you’ve provided.

So you should double-check all the information you submitted and make any necessary changes before they file the application. To begin the application procedure, they must first receive money, just like any other trademark company. 

Processing might take anywhere between 12 and 18 months after they submit your application to the USPTO.

And there’s always a chance your application could get rejected for legal reasons. If that happens, it could end up costing you more money. So stay positive, and keep your head up.

How Much Does The Trademark Company Cost?

There are two payment options, with a $300 difference between them. Both options provide all the benefits you require to register and defend your trademark, but as you might expect, the more expensive plan includes a few more goodies. 

1. Gold Package

At just $199, this basic package is quite affordable. It’s the fastest and most affordable choice for registering your trademark with The Trademark Company. 

So what do you get with this plan and is it worth it?

Direct-Hit Trademark Search

With this plan, TTC will help you perform a direct-hit trademark search on the United States Patent and Trademark Office (USPTO) database to see if your mark is available. However, you can perform this “basic” knockout search yourself on USPTO, it isn’t a big deal.

It would have made more sense if TTC will be analyzing the results of the direct-hit search or providing you with an opinion as to whether your trademark is even eligible for registration, but that’s not the case.

It’s also worth mentioning that a direct-hit search and a comprehensive federal trademark search aren’t the same. The former won’t reveal “confusingly similar” marks that could prevent the successful registration of your trademark. 

Also, there are many categories of trademarks that are legally ineligible for registration under any circumstances. Unfortunately, The Trademark Company can’t tell you if your mark falls under this because they don’t work with trademark attorneys.

Preparation and Filing of the Trademark Application

Secondly, despite what is stated on its website, The Trademark Company is not preparing your trademark application. 

Instead, you are preparing your own application by filling out The Trademark Company’s online questionnaire, which simply mimics the official USPTO trademark application form, and then submitting it to The Trademark Company. 

By paying The Trademark Company $199, all they are doing is copying and pasting your answers from the questionnaire onto the USPTO application form, and hope that your application gets approved. 

Therefore, if you have decided not to seek the advice and guidance of an experienced trademark attorney, we suggest that you bypass The Trademark Company, save $199, and go directly to the USPTO website where the trademark application form you need to complete is available for free.

However, trademark registration is not as easy as that. You need guidance from a professional. You can click here to schedule a free call with one of our advisors here at Trademark Factory.

Electronic Delivery

Finally, receiving your trademark application electronically is nothing extraordinary. Once your application is electronically submitted, the USPTO automatically generates a PDF copy for your records. 

Essentially, by hiring The Trademark Company, you are paying them to forward you that PDF copy, which is already available for free download from the USPTO website.

In our opinion, the plan is not worth it as it does nothing extraordinary for you. The most important ingredients are missing; legal support and guidance.

2. Platinum Package

This plan is a bit pricier, starting at $499, but they claim it’s designed specifically for people who want to sell their products on Amazon.com. 

The Platinum package comes with everything in the Gold package, but there’s one extra perk that they make look unique; TTC promise to provide you with a status report on your registration. 

Well, this isn’t anything special in our opinion. In fact, all of our trademark registration packages come with a Status Report on your registration because we believe you need to know what stage your application is currently at.

Overall, the two TTC plans don’t guarantee you a successful trademark registration. Maybe in the future TTC will add another package that involves working with trademark professionals, however, anyone serious about their business surely needs more than what The Trademark Company can offer.

Why We Don’t Recommend The Trademark Company

It’s important to hear both sides of the story as there is always a two-face to a coin. So, you might want to hear what we have to say first if you’re thinking about using The Trademark Company for your trademark registration. 

Even though they advertise speedy services and reasonable costs, they fumble in some areas!

1. Mixed Reviews on the Quality of Service

When you’re looking for a company to help you trademark your brilliant idea, you want to make sure you choose one with amazing customer service. Unfortunately, with The Trademark Company, it seems like some customers have had mixed experiences with their service. 

For example, this The Trademark Company review by Danish shows his dissatisfaction with their services:

Another complaint by Mark also shows that TTC aren’t experienced enough to trademark a brand:

Some clients have complained that it was difficult to contact the company and that they had to wait for what seemed like an eternity just to get their questions answered. 

Like in the case of this guy:

Others have voiced complaints about unhelpful customer support representatives. 

This is definitely not what you want to deal with when you’re trying to get your trademark registered!

2. No Guaranteed Results

The Trademark Company’s lack of a guarantee is another reason we wouldn’t recommend them. Imagine investing in a trademark package just to learn that it was refused without providing any justification. It hurts.

Unfortunately, this is a common experience with The Trademark Company. They don’t have a team of experts with in-depth knowledge of trademarking, so they can only submit your trademark application to the USPTO. If it gets rejected, they may not be able to help you get it approved on subsequent attempts.

This is where Trademark Factory supersedes other trademark firms. After 10 years in operation, we have a 99.3% success rate (so our result is guaranteed) and we only charge you a one-time fee. We either get your mark registered or refund your money. 

You can get started with us by having a free consultation with one of our advisors here.

3. No Legal Protection

One thing you want to look for when choosing a trademark company is legal protection. Unfortunately, The Trademark Company might not be the best option for you if you’re looking for some legal coverage. 

They don’t mention anything about having a legal team that will look over your application and provide you with corrections if needed. 

And if you accidentally infringe on someone else’s trademark, they might not be able to help you out without extra charges starting at $199 and going all the way up to $499. 

Not exactly a cheap solution, right? So if you want a company that will provide you with comprehensive legal protection without breaking the bank, you might want to keep looking.

The thing is when it comes to trademarking your brand, it’s really important to have the right support system in place. While some companies offer attorneys right off the bat, The Trademark Company pairs you with an account manager instead. 

Having someone to chat with about your trademark is surely helpful, but it’s worth noting that attorneys can help you navigate the legal process faster and avoid any potential rejections.

In fact, don’t ever work with any trademark company that does have a dedicated legal team. You might think they are cheap to work with, but once you start running into legal problems, you will end up paying more than you planned.

4. Office Action Not Included

It’s common to receive a response from the USPTO requesting additional information or pointing out a problem in your trademark application. Unfortunately, The Trademark Company’s trademark registration service does not include responding to office actions

This means that if you ever get stuck because the USPTO is asking you for additional information or to fix something in your application, The Trademark Company will not cover you with its trademark package.

This is an instance where The Trademark Factory failed to respond to Office Action because they don’t have the right professionals to do so:

Since you’ll most likely need to respond to Office Actions, we expected The Trademark Company to cover it in their plans.

What is the Best The Trademark Company Alternative?

So if you are looking for a better Trademark Engine alternative that covers what trademark Engine lacks, you should check Trademark Factory. 

Trademark Factory’s mission is to help growth-minded entrepreneurs build amazing brands. 

The thing is, you can’t build an amazing brand unless you OWN the brand you’re building. And the only way to own your brand is to trademark it. And if you are wondering why Trademark Factory is worth checking out, here are a few reasons:

1. All-Inclusive Service

Once they onboard you as a client, their team of legal professionals and advisors will handle all aspects of your trademark registration process. 

Their experienced attorneys and trademark agents will ensure a stress-free process, with no need for you to worry about anything. 

You will only be contacted as needed for any required information or documents. 

Once you provide the necessary information to the team, they will take care of drafting and filing your application, ensuring that all necessary legal requirements are met for your trademark to be registered. 

What sets Trademark Factory apart is our 100% done-for-you service. Once you choose to work with them, you can simply relax and watch as your brand is successfully trademarked without any additional fees. 

It’s worth noting that you’ll receive all of the services offered by The Trademark Company with Trademark Factory but with a one-time fee; no recurring payments.

2. Fixed-Rate

Another reason Trademark Factory stands out is that they offer a flat-rate fee, which covers the entire trademarking process. 

Unlike other trademark firms, which may charge hourly rates or additional fees for objections or further actions, they only require a one-time payment. 

This means that even if your trademark process requires a full legal team, you will not be charged by the hour. 

There are no hidden costs or extra demands for payment, no matter how many objections are raised against your application. 

Depending on the plan you choose, your one-time fee will cover a comprehensive trademark search, application filing, response to office actions, and more.

These services are typically charged individually or hourly by other trademark firms.

3. Guaranteed Results

Trademark Factory has a success rate of 99.3%, meaning that the likelihood of your brand being successfully trademarked is high. 

However, they also understand that sometimes things may not go as planned. That’s why they have a 100% money-back guarantee policy in place. 

In the event that you do not receive the trademark services that you paid for, you will be entitled to a full refund. This policy covers you both before and after filing your application. 

Before-filing refund means that if they identify any issues with trademarking your brand, they will provide you with a full refund. Alternatively, they will keep searching until we find a brand that you can own. 

After-filing refund means that if they find your brand suitable for trademarking and they file the application, but it gets disapproved by the Trademarks office, you will receive a full refund. 

This is regardless of how many office actions they might have responded to. 

With over 9 years of experience and having filed 2885 trademarks with over 99% success rates, they stand behind their promises and guarantee to deliver the results you expect.

4. Large Team

Trademark Factory pride itself on having a robust team of over 30 professionals with diverse areas of expertise. 

With such a large and experienced team, they can match the right specialist to handle each aspect of your brand’s trademarking process. 

Their team of attorneys, trademark agents, and support staff work together seamlessly to ensure that every step of the trademarking process is handled with utmost care and attention to detail. 

This is what sets them apart from other firms that may outsource certain tasks or lack the necessary resources to handle everything in-house. 

With Trademark Factory, you can be confident that you have a complete team of professionals working for you, dedicated to helping you protect your brand.

5. Free Call with One of their Specialists

Trademark Factory prioritizes understanding their clients’ businesses to determine if they are the right fit for them. To get started, you can request a free call with one of their advisors by clicking here. 

During this call, their advisor will take the time to understand your business goals and recommend the best package for you. This consultation is completely risk-free and can even help you gain more insights about your business model.

Conclusion

In conclusion, Trademark Factory stands out as the better choice when compared to The Trademark Company. 

With their all-inclusive service, you can enjoy a stress-free trademarking process, without any hidden fees or charges. 

Their one flat fee policy ensures that you can access their comprehensive trademarking services without having to worry about additional charges. 

What’s more, their guaranteed results and a 100% refund policy offer you peace of mind, knowing that you are in safe hands. 

Their large team of experts ensures that you receive the best services from the right specialist, regardless of their business needs. 

All these qualities and more make Trademark Factory the go-to choice for anyone serious about trademarking their brand.